Kræftens Bekæmpelse
Sharing the unpleasent truth.
Good idea... but how?
Client
Year
Tags
Kræftens Bekæmpelse
2020
Art Direction
Social media direction
Obesity can cause cancer and apparently it is the best kept secret. Why? Probably because weight is such a delicate matter. So how do you raise awareness for a topic that we can’t really talk about? Here's how we did it.
Made at
Sunrise
Shoutout to
Janus Jauch
Jonas Frederiksen
Uffe Charles Trærup
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Christoffer Roe-Jacobsen
Art Director & designer
2013 – Present
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Current location
Copenhagen, Denmark
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© Private portfolio of Art Director and designer Christoffer Roe-Jacobsen